DavidWhitePond is the independent branding and experience design studio of Tyler Mintz. Our multi-disciplinary work transforms your app, brand, book, brochure, campaign, exhibit, logo, motion graphics, product, package, poster, user experience, website into a visual and physical reality. We work with clients to identify the heart of each project. We believe that great design grows out of research, collaboration and hard work. Exploration, play and having fun finds its way into our work too. We like to leave pre-conceived ideas at the door and work together on each project to generate original ideas and multiple design directions.
DavidWhitePond's clients span a wide range of business sectors, from food, fashion and non-profits to tech-startups. Our work has been featured in galleries, magazines, books, on blogs and even on Television several times. We have never entered a design competition: DWP respects competition and awards but focuses on making you, the client, the best work possible.
For over 15 years Juice Generation has been serving up delicious and nutritious juices to New Yorkers. Owner Eric Helms started the juicery in 1999 with one mission: to create fresh, energizing raw juices. We created a beautiful book featuring more than 100 recipes. The book splits it's focus on juicing recipes and the lifestyle of juicing. The books gorgeous images by photographers William Brinson and John Huba are inviting enough to convince anyone to start juicing. Our concept for the book was simple: fruit, vegetables, super foods and juice are all beautiful.
Creative Director: Marc Balet
Art Director: Tyler Mintz
Still Life Photography: William Brinson
Lifestyle Photography: John Huba
Design: Cristina Vásquez