

Lingerie
For
Everyone
The world's first online, shoppable lingerie magazine, OuiHours is a product of love, labor, and lingerie. OuiHours visual identity and brand were built from the ground up calling upon various arms of the agency to co-create each and every aspect of the brand touch points. Armed with visual aesthetics we captured a true editorial shopping experience for lovers of lingerie. From how-to videos, interviews with famous photographers to exclusive product design partnerships with leaders in the fashion world, OuiHours vast content and product selection captures a rich look into the world of lingerie.
Naming
Brand Architecture
Strategy
Creative Direction
Product Design
Visual Identity
Advertising
Package Design
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